Airbnb

Polly Pocket

Project Info

After a successful launch to AirBnB's Icons campaign - a new category of extraordinary experiences hosted by the greatest names in music, film, television, art, sports, and more - Verb brought on Bednark to lead technical design, fabrication and install for Polly Pocket.

Together, AirBnB, Verb and Bednark pushed the limits of experiential marketing to launch this historic activation. Polly Pocket stands 42' tall in Massachusetts and leveraged every aspect of Bednark's vertical nature as an integrated technical design firm with over 100,000 sq ft of manufacturing space, 90 full time fabricators across 6 disciplines and 40 full time technical design administrative and project management staff.

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Experiential

Walmart

Walmart Delivers with Giant Spoon

Walmart

Walmart Delivers with Giant Spoon

Walmart

Walmart Delivers with Giant Spoon

COS

Autumn/Winter 2025 NYFW

COS

Autumn/Winter 2025 NYFW

COS

Autumn/Winter 2025 NYFW

Gatorade

Hydration Booster Experience: Chicago O'Hare

Gatorade

Hydration Booster Experience: Chicago O'Hare

Gatorade

Hydration Booster Experience: Chicago O'Hare

Airbnb

The X-Mansion

Airbnb

The X-Mansion

Airbnb

The X-Mansion

Highsnobiety

Not in New York

Highsnobiety

Not in New York

Highsnobiety

Not in New York

Jack Morton Worldwide

Cadillac x US Open

Jack Morton Worldwide

Cadillac x US Open

Jack Morton Worldwide

Cadillac x US Open

Paramount

Upfront Dinners

Paramount

Upfront Dinners

Paramount

Upfront Dinners

Google x Pat McGrath Labs

Art of Beauty

Google x Pat McGrath Labs

Art of Beauty

Google x Pat McGrath Labs

Art of Beauty

St. Germain

Elderflower Meadow

St. Germain

Elderflower Meadow

St. Germain

Elderflower Meadow

Hermès

WRTW Fall ‘24 Runway

Hermès

WRTW Fall ‘24 Runway

Hermès

WRTW Fall ‘24 Runway

MORE EXPERIENCES

Skims

Valentine's Shop

Giorgio Armani

Saks Fifth Avenue

Netflix

Mooney’s Bookstore Pop-Up

The Met

Superfine

Giorgio Armani

Armani Trains

H&M

Times Square Hovercraft

Bulgari

Serpenti

Nike

House of Innovation

Gucci

Atelier

Skims

Miami Swimwear Pop-Up

Skims

Aventura + Georgetown

Louis Vuitton

Hamptons Pop-Up

Tiffany

South Coast Plaza

Lucid

TSTC

Google

Hardware

Modern Age

Watchbox

Greywind

Restaurant

Gucci x Adidas

Amiri

Balenciaga